BY CLAIR WHITTY

Every year there is a new trend or exciting new product in the natural health world. I wonder what we can expect to see in 2026? I did a little research and it looks like our gut health and digestive wellness will be one of the main areas of health concern and interest. This comes as no surprise to me as this is a common problem for many people. A healthy digestion is the route to a healthy body and mind. Alongside more digestive supplements coming into our stores I expect to see more drinks and foods including snack bars with added fibre or pro and prebiotics added to them to support digestive health. If they do, keep an eye out for any hidden extras like too much sugars in its various forms.
Protein supplements are expected to continue to grow. The awareness about the importance of protein for muscle support, recover and general wellness is growing. It is expected that there will be many more products available to us. But, be careful here too, read the labels, look for sugars, saturated fats and artificial additives. Yes, we need protein but not with all the hidden extras that are unfortunately in some foods.
I am glad to read that there will be continued growth in looking after your mental health and wellness. This is very important. Expect to see more foods and drinks that aim to support our mind balance. You may see more drinks, teas, and bars with mushrooms like Reishi , magnesium, B Vitamins or Probiotics in them to support health. But, bear in mind that a healthy diet and lifestyle will go a long way to supporting your mental health and wellbeing too.
There is already a demand for clearer labels and cleaner products including food, supplements, and body care. This trend will continue to grow. We are already seeing this, in particular in the growth in supplements with customers looking for brands without fillers, binders and any nasty ingredients.
Fish oil, Vitamin D, Protein, and Probiotic supplements are growing year on year. With continued research into these supplements and the areas of health that they support, it comes as no surprise that you will see plenty of choice on the shelves in 2026.
Let’s see what trends this year.
Check us out in store or online at www.naturalhealthstore.ie
Natural Health Store, Market Cross Shopping Centre
Phone: 056 7764538
Email: info@naturalhealthstore.ie





